About Us
Emilia Melbourne moves in quiet layers — where everyday dressing meets something more instinctive. It is not about making statements, but about how each piece settles into your day.
Emilia Melbourne began online with a small idea and a few favourite dresses shared among friends. Word spread, links were passed around, and our site became a place for women who love the mood of our city—laneways, gallery nights and bayside light. Today we’re a web-only brand based in Melbourne. We keep things clear and friendly, with straightforward information, fair policies and quick help when you need it. Our releases are kept small so the collection stays focused and easy to navigate.
Online-only, Melbourne-based
Emilia Melbourne lives entirely online, which lets us focus on a clear, calm shopping experience. You’ll find straightforward pages, helpful fit notes, and quick support when you have a question. Policies are written in plain language so you always know where you stand.
Small, focused drops
We release tight edits instead of large seasonal collections. Fewer pieces means less noise and more attention to detail, with restocks guided by what our community asks for. This approach helps us avoid excess and keeps the range purposeful.
City-led aesthetic
Our look takes cues from everyday Melbourne—laneways, gallery evenings, sea air, and changing light. The result is a quietly modern mood that fits city life, from weekday errands to after-work plans, without shouting for attention.